About fifteen years ago, four of us got together and posted the cluetrain manifesto which tried to explain what most businesses and much of. The end of business as usual levine, rick, locke, christopher. Leia e conheca as 95 teses do the clue train manifesto, em portugues. At first you may be tempted to hide this book inside the dust jacket for or something equally conventional. About fifteen years ago, four of us got together and posted the cluetrain manifesto which tried to explain what most businesses and much of the media were getting wrong about the web. Most corporations, on the other hand, only know how to talk in the soothing, humorless monotone of the mission statement, marketing brochure. The cluetrain manifesto is a work of business literature collaboratively authored by rick levine.
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Hace 12 anos, cuando no habia facebook, ni blogosfera, ni wikipedia, ni twitter, ni youtube. The cluetrain manifesto is a work of business literature collaboratively authored by rick levine, christopher locke, doc searls, and david weinberger. The end of business as usual levine, rick, locke, christopher, searls, doc, weinberger, david on. It was first posted to the web in 1999 as a set of ninetyfive theses, and was published as a book in 2000 with the theses extended by seven essays. Una simple presentacion del cluetrain manifesto en espanol y en formato powerpoint 2010. Download reclamada pdf julianne maclean trosicimthun. The cluetrain manifesto 4 future of business, and its the cluetrain manifesto.
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